We all want to create products that delight people around us, help to make their lives easier and more enjoyable. Creating great experiences starts with understanding your users, their behavior, motivations and goals.
Remote user studies is an ideal tool for a UX designer to get insights from end-users who may be located anywhere in the world. These studies provide access to a larger pool of potential customers, cut out travel time, and can significantly lower the cost of usability testing.
In the following article I would like to discuss some methods and tools for effective remote UX research, as well as how to make sure your research findings are put to good use.
You will learn about:
- When remote study works, and when it doesn’t.
- The differences between moderated vs automated research.
- How to design a remote user study.
- How to recruit for web or mobile study.
- Tools for remote UX studies.
Continue reading in UX Magazine.
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