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Black Friday and Cyber Monday: Mobile Stats

Thanksgiving Day gave sales rise through all channels: retail, web, and of course, mobile. The last one gave the most spectacular growth. We’ve prepared selection of the best infographics illustrating this year’s customers behavior in mobile.

You’ll find: PayPal, GSI and eBay transactions growth, list and stats of the most popular apps during this Thanksgiving period, sales stats on the main mobile platforms, and finally – lots of stats for sales on Cyber Monday.

  • TheNextWeb article reveals PayPal, GSI, and eBay on Friday shared mobile payments results for Thanksgiving. Between 2011 and 2012, all three companies saw increases: 173 percent, 170 percent, and 133 percent, respectively.

  • Usage of the most popular apps through recent Thanksgiving holidays increased more than 400%, and this rise was more on on Black Friday than Cyber Monday.  See this stats and other useful data details in Phonearea matherial.  

  • Apple iOS dominated holiday shopping: IBM report claims that iPad generated more traffic than any other tablet or smartphone, reaching nearly 10 percent of online shopping. eBay and its PayPal spewed out all kinds of data on mobile transactions that showed volume was between two and three times greater, mostly on Apple devices.Current research confirms other data, finding low Android e-commerce usage. Read full info in Allthingsd.com article
  • Cyber monday mobile sales have jumped 260% since 2010, comparing to 41% overall growth. Customers more and more use aggregation and price-checking  applications like ShopKick, Google Shopper and TheFind. See the whole infographics in PR Daily article.

Soon we’ll provide you with Christmas sales on mobile stats. Stay tuned!

December 11, 2012

Mobile MarketingNews